EUT · Eco Urban Timber

Value from what others overlook.

EUT began by turning downed city trees into lumber instead of landfill, and by linking every finished piece back to the tree it came from. Today it builds technology on the same instinct: find what others pass over, and make something lasting from it.

An idea that waited for the technology

  1. Then · Eco Urban Timber

    Reclaimed urban lumber

    When a city tree came down, it usually went to the landfill or the wood chipper. We milled it into lumber instead, rescuing material others treated as waste.

  2. Then · Ahead of its time

    Every board, linked to its tree

    We called it ecoID: methods to tie a felled city tree to the finished products made from it. Customers could scan a QR code to see where the wood came from, and the people who loved the tree could tell its story. We pitched it at a Wisconsin tech development hackathon, but the technology wasn't yet ready to scale the idea.

  3. Now · EUT

    The vision, now buildable

    Technology has caught up. EUT is now developing that original idea: tying products directly to their source materials and the stories behind them, with a simple click. Our first venture, Quelve, applies the same instinct to learning.

The through-line: overlooked value, patiently reclaimed.

In development

Scan a product.
Meet its source.

Every finished piece can carry a link back to what it was made from. One scan, and the story travels with the object.

  • 01

    Where it came from

    The source itself: what it was, where it stood, and why it came down.

  • 02

    What it became

    Every product made from the same source, tied back to it.

  • 03

    Who remembers it

    Stories from the people who knew and loved it, kept with the material.

QR code linking to this section of ecourbantimber.com Scan to meet its source
The red oak's canopy

Sourced from

Red oak

A homeowner’s tree · South Menomonie, Wisconsin

Map of South Menomonie, Wisconsin, with a circle marking the approximate area the tree came from, near the Red Cedar River

44.86° N, 91.93° W (approx.)

Size
6+ ft around at the base
Came down
A lightning strike split off half the tree

Became

Not yet linked. Connecting every finished piece back to this exact tree is the loop ecoID set out to close.

A real tree from Eco Urban Timber’s reclaimed-lumber days. Its location is shown only approximately, to respect the privacy of the people who live there now. The QR code is real: scan it with your phone.

Made from reclaimed city wood

Examples of pieces Eco Urban Timber milled and laser-cut from reclaimed urban trees. They aren’t from the red oak above. Linking each piece like these to its exact tree is the loop ecoID set out to close.

Company details

Legal name
Eco Urban Timber LLC
Known as
EUT
Entity
Delaware limited liability company
Trade names
Quelve

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